Indigo Recruitment 2023

We are seeking a highly motivated and analytical Marketing Research Analyst to join our dynamic team. The ideal candidate will have a strong understanding of marketing research principles and methodologies, as well as experience in collecting, analyzing, and interpreting data to inform marketing decisions. The Marketing Research Analyst will play a key role in supporting our marketing efforts by providing insights into customer behavior, market trends, and competitor activities.

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Responsibilities:

• Conduct market research to identify customer needs, preferences, and attitudes
• Analyze market trends and competitor activities to identify opportunities and threats
• Develop and execute marketing research studies, including surveys, focus groups, and online panels
• Analyze and interpret marketing research data to develop actionable insights
• Prepare reports and presentations to communicate marketing research findings to stakeholders
• Support the development of marketing strategies and campaigns